The division faced struggles with inventory, dealer support, and market pressures, leading to a production suspension in late 2024 and 2025. 2025–2026: The "Return" of Arctic Cat
On April 24, 2025, Textron announced it sold the powersports business to an investment group led by former Arctic Cat executive (and then-Argo CEO) Brad Darling . textron buys arctic cat
Textron, known for defense and industrial products, aimed to expand its specialized vehicles segment (E-Z-GO, Cushman) by adding Arctic Cat's snowmobiles and ATVs. The division faced struggles with inventory, dealer support,
Initially, the Arctic Cat brand was temporarily rebranded to "Textron Off Road" before reverting to the iconic "Arctic Cat" name for ATVs and side-by-sides. Manufacturing operations remained in Thief River Falls and St. Cloud, Minnesota. The division faced struggles with inventory