Taylor Swift - Cardigan (official Music Video) 〈8K〉

The official music video, released on July 24, 2020, serves as the lead single for Taylor Swift's surprise eighth studio album, folklore . Written and directed by Swift herself, the video is a cinematic representation of a journey through the different phases of a relationship and the healing power of music . Narrative and Symbolism

: Signifies the "evergreen" beginning of a relationship where everything feels magical and full of beauty . Here, Swift plays a piano that doubles as a waterfall . Taylor Swift - cardigan (Official Music Video)

: Represents the present and the sense of nostalgia. Swift is seen singing at an old piano when a golden glow begins to emanate from it, prompting her to climb inside . The official music video, released on July 24,

: Represents the isolation and fear experienced as a relationship breaks down . Swift is seen clinging to a floating piano in a dark, turbulent ocean—a metaphor for music as a lifeline . Here, Swift plays a piano that doubles as a waterfall

The video follows a "cottagecore" aesthetic and moves through three distinct magical settings :

Filmed during the COVID-19 pandemic, the production followed strict safety protocols :