While the video parodies the romanticized heroism and excess of 1970s racing, it concludes with Williams' signature self-deprecating humor. Despite a dramatic recovery from a mid-season crash, Bob Williams ultimately loses the world championship in an ignoble fashion. Just before the final race, he is struck by a sudden bout of diarrhea and becomes accidentally locked inside his caravan by his manager, who mistakenly thought the trailer was empty.
: Intermittent fake newspaper headlines are used as a storytelling device, a common cliché of the era's sporting films. Satire and Sporting Excess robbie_williams_supreme_official_video
The production utilized several techniques to mimic the aesthetic of 1960s and 70s cinema: While the video parodies the romanticized heroism and