Marco Bellinazzo Вђ“ Le Nuove Guerre Del Calcio (... -

: Companies like Amazon and Google competing for lucrative media and streaming rights.

: Private equity and venture capital seeking high returns.

: Large institutions treating clubs as financial assets rather than sporting entities. Marco Bellinazzo – Le nuove guerre del calcio (...

: A central conflict exists between the push for an "elite show business" model and fans who advocate for a sustainable, popular model reminiscent of the "Maradona era," valuing the role of supporters over mega-contracts. Book Specifications Author : Marco Bellinazzo (Journalist for Il Sole 24 Ore ).

This report summarizes how the "Football Industry" is navigating a transition toward 2030, balancing between its roots as a popular sport and its future as a globalized entertainment product. Le nuove guerre del calcio - Marco Bellinazzo : Companies like Amazon and Google competing for

: Le nuove guerre del calcio. Gli affari delle corporation e la rivolta dei tifosi . Publication Date : November 15, 2022. Pages : 368. Recognition : Finalist for the Premio Bancarella Sport 2023 .

Marco Bellinazzo's book, (published by Feltrinelli in November 2022), explores the profound economic and geopolitical shifts transforming modern football into a high-stakes global industry. Core Themes and Analysis : A central conflict exists between the push

: Football has shifted from being a mere "pretext" for ideological wars to the "context" in which international power struggles unfold. Autocratic governments use football as a platform for sportswashing and geopolitical legitimacy.