It is described as a smooth, acoustic-driven pop ballad with a pulsing dance beat that enters during the chorus .
The dance includes "key moves" like Junhoe singing while lying down and hand gestures that mimic falling ash . iKON - вЂм™њм™њм™њ (Why Why Why)’ M/V
The song explores the raw, confusing aftermath of a breakup where the reasons for separating remain elusive . It is described as a smooth, acoustic-driven pop
Unlike typical pop songs that end after a bridge, "Why Why Why" concludes with an emotional peak in the outro, a "charming point" designed to linger with the listener . It is described as a smooth
A central image shows the members standing before a burning bus, symbolizing a journey or relationship that has come to a destructive end .