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What they actually care about (e.g., ESG investing, vegan skincare). Should You Buy or Build?
The specific publications or platforms they write for. buy media list
Buying a media list can be a major shortcut for your PR and marketing efforts, but it’s a "buyer beware" situation. If you’re looking to get your story in front of the right journalists or influencers, here’s a breakdown of what you need to know about purchasing these lists versus building them yourself. What is a Media List? What they actually care about (e
(e.g., Senior Tech Reporter, Freelance Travel Writer). What they actually care about (e.g.
Data decays quickly; lists can be 20-30% outdated within months.
Direct email addresses and phone numbers.