: Developing its own original programming, particularly focusing on reality TV series.
: A partnership between luxury group LVMH and Superconnector Studios to produce television and film. : Developing its own original programming
A significant shift in 2025-2026 is brands moving beyond traditional advertising to launch their own in-house entertainment studios to own their stories and audiences. : Developing its own original programming
Brands Invest in Entertainment Studios for Long-Term Success : Developing its own original programming
: Collaborating with Sugar23 to develop original entertainment content.
The landscape of entertainment studios is shifting as traditional giants adapt to a world where brands, independent creators, and even fans are now taking the producer's chair. From auteur-driven indies to corporate-backed brand studios, here are the major players and production trends defining the industry in 2026.